Milestones

Highly committed to its customers, it is the top-notch customer service that makes Well Link Insurance a perennial standout recognised by various industry accolades since inception. From 2013 to 2019, we won the 'Mystery Caller Assessment – Gold Award' from the HK Call Centre Association for seven consecutive years. A service provider recognised by international standards, Well Link Insurance has been awarded the certifications of ISO 10002:2004 and ISO 10002:2014 through the ​Hong Kong Quality Assurance Agency in 2013 and 2015 respectively.

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2022 May

Well Link Life is honoured with "Capital Outstanding eCommerce Awards 2021/22"

Captial Award2022
2021 November

Well Link Life is honoured with The Greater Bay Area Most Valuable Brand

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2021 September

Opening of "Well Link Life Wealth Management Centre (Mongkok)

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2021 August

Opening of "Well Link Life Wealth Management Centre (Central Flagship Store)

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2021 July

Opening of "Well Link Life Wealth Management Centre (Jordan)"

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2021 January

Opening of "Well Link Life Wealth Management Centre (Yuen Long)"

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2020 October

Opening of the first "Well Link Life Wealth Management Centre (Wanchai)"

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2020 May

Well Link Life launched online application platform 'Link 2 Shop'

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The Hong Kong Council of Social Service

Caring Company 2017-20

656266081550 Caring Company 2020
HKCCA - HKCCA Award 2019

Mystery Caller Assessment – Gold Award

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2019 July

Well Link Life Insurance Company Limited launched

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2019 April

Well Link Life Insurance Company Limited approved by Insurance Authority to operate life insurance business in Hong Kong

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The Hong Kong Council of Social Service

Caring Company 2017-19

656266081550 Caring Company 2020
HKCCA - HKCCA Award 2018

Mystery Caller Assessment – Gold Award

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2017

Corphub – Corphub – Most Outstanding Enterprise Awards 2018

Most Reliable Motor and Travel Insurance Solution of the Year

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2017

The Hong Kong Council of Social Service

Caring Company 2017/18

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2017

HKCCA - HKCCA Award 2017

Mystery Caller Assessment – Gold Award

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2017 June

Renamed as Well Link Insurance

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2016

HKCCA - HKCCA Award 2016

Mystery Caller Assessment – Gold Award

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2016 August

Direct Asia was acquired by Well Link Group

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2015

Mediazone's Most Valuable Companies in Hong Kong 2015

Most Reliable Online Insurance Provider

988588784103 Mediazone 2016
2015

HKCCA - HKCCA Award 2015

Mystery Caller Assessment – Gold Award

Inbound Contact Centre of the Year – Bronze Award

Inbound Contact Centre Representative of the Year – Bronze Award

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2015

eZone – e-brand Awards 2015

Best of Online Insurance Service Provider

266045473858 E Brand Award 2015
2014

HKCCA - HKCCA Award 2014

Mystery Caller Assessment – Gold Award

Inbound Contact Centre of the Year – Silver Award

Best Contact Centre in Training and People Development – Merit Award

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2013

Hong Kong Call Centre Association (HKCCA) – HKCCA Award 2013

Mystery Caller Assessment – Gold Award

Inbound Contact Centre of the Year – Gold Award

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2013

Mediazone Publishing – Hong Kong's Most Valuable Companies Services Awards 2013

Best Customer Service for Car Insurance

586950072709 Mediazone Award
2012

RoadShow – Loved Brands Awards 2012

Loved Online Insurance Brand

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2012

Online Lifestyle iAwards

Favourite Online Insurance Service

012692319143 Iawards 2012
2012 March

DirectAsia.com established Direct Asia Insurance in Hong Kong

2010 September

DirectAsia.com was founded Singapore as a direct insurance sales